Nike Digital Content Writer – Consumer Services in Shanghai, China

Become a Part of the NIKE, Inc. Team

NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Nike, it’s about each person bringing skills and passion to a challenging and constantly evolving game.


As a Nike Consumer Services Global Digital Content Writer, you’ll support the world’s most iconic athletic brand by arming our consumer services teams with the knowledge they need to help consumers get the most out of their Nike experience. You’ll be part of a flexible, fast-moving culture made up of multi-talented team players who prize collaboration, but who also have the individual confidence and discipline to tackle complex independent projects. You’ll need to be a skilled writer, including being able to explain the complex in simple terms and using the correct voice. And because our world is continuously evolving, you’ll need to possess curiosity and a love of learning.

Roles & Responsibilities:

  • Research, create and edit content for a variety of digital platforms aimed at internal Consumer Services audiences.

  • Collaborate with business partners on content needs, based on product and business developments across the company.

  • Manage existing content, including making timely updates and archiving what’s no longer needed.

  • Respond to internal feedbacks on content, including making updates to existing, or creating new content when appropriate.

  • Manage the consumer feedback channel and action the feedback when appropriate.

  • Promote new and/or updated content to internal audiences and stakeholders.

  • Work with Nike Global Team to determine and address translation/localization needs.

  • Manage content projects from beginning to end and report effectively to stakeholders across the organization.


  • Experience writing for a brand, along with a deep understanding of applying brand voice.

  • The ability to take complex scenarios and processes and present them in simple terms.

  • Experience working with tight deadlines and the ability to organize and prioritize projects to make sure concurrent projects are finished on time.

  • Ability to work in a fast-paced, ever-changing environment.

  • Impeccable grammar and experience with copyediting.

  • Experience using website content management systems.

  • Basic knowledge of HTML and CSS is a plus.

NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.

Job ID: 11204

Location: China-Shanghai Municipality-Shanghai

Job Category: Customer Service