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Nike Lead, GC Product Trend, Global - Converse in Shanghai, China

Become part of the Converse Team

Converse is a place to explore potential, break barriers and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At Converse, it’s about each person bringing skills and passion to a challenging and constantly evolving world to make things better as a team.

The Product Creation and Merchandising team has a one-team mentality across a multitude of specialties- Trend and Concept, Footwear Design, Product and Consumer Merchandising, Product Development and Business Operations- collectively driven to deliver the Converse consumers with the best products possible and advance the independent spirit of youth.

WHO WE ARE LOOKING FOR

We’re looking for a geography specific Lead of Product Trend who has a strong understanding of fashion industry trends in Greater China with an emphasis on footwear. Through continued research and consumer connection, you will balance both the art and science of trend forecasting to accurately identify patterns used to inform global direction and identify any geography nuances. We are looking for a passionate individual who is culturally connected and possesses insights research skills. This individual must be highly motivated and organized with the ability to work independently within the geography while acting as part of a global team.

WHAT YOU WILL WORK ON

If this is you, you will help fuel our product creation teams with geography relevant intel to make the most informed decisions for future seasons. This role must demonstrate excellent research and analytical skills with the ability to interpret, edit, and apply trend data into compelling, brand right content to guide our product creation teams. Excellent communication skills will be critical as this role works with both internal and external partners / agencies / consumers. You will work closely with Trend and Concept leadership to share intelligence specific to the Greater China geography to help inform Global product trend direction. You will also support Design by testing concepts before they go to market, informing multiple tracks of creation where applicable. Ability to travel both domestically and globally is necessary.

WHO YOU WILL WORK WITH

If this is you, you’ll be reporting to the Senior Manager, Product Trend, Global, working within a team of specialists who translate trend knowledge into our overarching creative direction. The Trend and Concept Team, which this role sits within, is a centralized team with cross functional reach- working closely with the product creation teams, adjacently with our quantitative insights strategy team, and cross INC with Nike trend and insights teams. This team works with internal and external partners / agencies / consumers.

WHAT YOU BRING

  • Must have a minimum of 2 years experience in trend forecasting

  • Passion for trend research with a discerning eye for style and consumer behaviors

  • Clear and inspiring communicator

  • Organized and able to multi task projects

  • Experience working with consumer focus groups and research agencies

  • Ability to forecast future trends up to 2yrs from market

  • Ability to work across multiple time zones, in person and over Zoom

  • Ability to travel both domestically and globally

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, or disability. NIKE is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call +1 503-671-4156 and let us know the nature of your request, your location and your contact information.

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